Cartoon Pushes Back Against the Darkness
Our world is in serious moral and spiritual crisis and, sadly, children are suffering the consequences. The latest statistics from the U.S. alone are alarming:
- Barely one-third of young teens (36%) believe that God exists and is the all-knowing, all-powerful Creator of the universe.
- Nearly half don’t know if there is a God, don’t believe in His existence, or don’t care.
- Most of the youngest teens (61%) either believe Jesus Christ sinned while He was on earth or hold open the possibility He did. *
Given the U.S. is the main exporter of influence, these trends do not bode well for the rest of the world.
This is critical because it is during these years that a person’s thinking is established. Dr. George Barna, in his latest book Raising Spiritual Champions, states, “A person’s worldview starts developing in the fifteen-month to eighteen-month age range and is largely in place by the age of thirteen. That’s the prime window of opportunity for discipleship.”*
It is no mystery that the type of media most attractive to this age range is animation. Animation transcends cultural boundaries and speaks to a child’s heart in a way no other medium can. It consistently tops the lists of highest-grossing movies and tv shows; media giants spend billions creating animated content. Animation is also highly compatible with the digital landscape children are familiar with. They naturally watch, re-watch, and engage with content through gaming apps, websites, and social media. This is why it is so concerning that the content filling this space is becoming more and more antithetical to Christianity. A space traditionally reserved for kids and families has been turned into a playground of godless indoctrination. We simply cannot afford to abandon this massively influential space and leave it for the enemy.
And what better content to counter this influence than the ultimate source of Truth—the Word of God. This is why, together with generous partners like you, we created the animated Bible series Superbook and integrate it with the latest digital technology: the Superbook Kids Bible App, Superbook Kids Website, and online Superbook Academy discipleship curriculum. The results have been remarkable. Gordon Robertson, CEO of the Christian Broadcasting Network, stated, “The Superbook animated series is the most successful evangelistic tool CBN has created in its more than 60 years of ministry.” And this is why:
STREAMING
- 2 Billion + YouTube Channel Views
- 7.8 Million YouTube Channel Subscribers
BROADCAST**
- Projected 514 Million Viewers in 143 Countries
- Projected 364 Million Recalled Having Sung the Salvation Poem
APP + WEB
- 33.8 Million App downloads
- 10.7 Million Gospel Presentation Views
- 1 Million + Indicated Salvations
You can celebrate Childhood Evangelism Month and leave a legacy of influence for Christ. With your help we can do so much more, including:
- Translate Superbook episodes, the website, and Bible app into more languages
- Increase our ability to put lifesaving content in front of children
- Improve the app and website experience so we can reach more children
- Help disciple children around the world
And how are they to believe in him of whom they have never heard?
Romans 10:14
Together we can tell them.
*Dr. George Barna; Raising Spiritual Champions
**Brown, Fraser & Associates, a research company founded by Regent University professor Dr. William Brown and by Dr. Benson Fraser, carried out a study of CBN’s international viewership in 2023. To prepare this study, Brown and Fraser surveyed 16,282 persons in 136 cities or regions of 13 countries. Brown and Fraser applied the results from these and prior years’ surveys to project audience sizes and impact of CBN programming.
